Still unsure why you need ecommerce for your business? Here are some of the benefits you can expect from putting your products online:
- Virtual access allows anyone to find your business. Customers who would otherwise be unaware of your company can search online and find you. They can live anywhere across the country or the world, yet you will have reached them with your product. The miracle of the internet is a worldwide connection with people from any place at any time. You have a 24-hour shop that never closes. It’s a dependable hub of information and product selling.
- Personalization is incredibly important to the modern shopper. Having your business online gives you access to data and information that you would be unaware of otherwise. This data allows you to personalize individual customer needs and wants. Using past purchasing history, you can tailor exclusive offers and suggest products.
- Ecommerce is cost efficient. Advertising is easier, cheaper and more efficient with all the data you will have. Automating certain processes and using that effectively will eliminate outdated and expensive ones.
- Brand awareness will increase, and you’ll be able to offer information that customers might otherwise not know simply by purchasing in-store. You can leverage the knowledge and information of your company and industry. Passing this on to customers will show your expertise, therefore making you more trustworthy and your products reliable.
Eighteen Knowledge Group is your dedicated team of ecommerce experts. We offer myriad solutions that will get your product online to the biggest and best retailers. For over a decade, we have helped major brands transition into the digital sector. We understand that it can be daunting and confusing to take on all the challenging digital channels. That is why we pride ourselves in being omnichannel specialists. We know all the ins and outs of getting your product onto the shelves of every major retailer, online and in-store. Navigating today’s massive online markets can be difficult, but we are here to help.
There are multiple avenues and channels to contend with. Our team is constantly innovating for the newest technologies. Whether it’s optimizing your website for mobile or making your business searchable by voice, we stay up-to-date on the latest in ecommerce and SEO. It can be difficult tackling it alone. Even if you have a team dedicated to your ecommerce initiatives, you can still always use a little more assistance. We take care of optimizing your operations, both back-end and front-end. From best sales operations practices to crafting the perfect digital marketing campaign, EKG does it all. We use data to analyze sales strategies, supply chain management, omnichannel logistics and digital marketing initiatives. We create social media strategies that deliver your brand’s message and cultivate a loyal following. Every business has something to say and we will make sure to develop the most effective strategy that will keep the conversation going.
You will have a website that is user friendly and designed to be found from all over the web. We profile your targeted customer and craft a unique ecommerce strategy that will generate traffic and conversions. Implementing SEO techniques will bring your customers organically. We know how to best attract your customers to your site. For listings across different retailers, we always make sure the product descriptions and features are clean and presentable. We don’t take any shortcuts and are committed to providing you with only the best services possible. We focus on your business and brand at every step of the operations process and customer service needs.
The job is not finished once the customer has made a purchase. It is up to you to keep the conversation going to maintain a relationship so they will be a repeat customer. EKG will help build that relationship by crafting targeted email campaigns and keeping your customer satisfied. We’ll manage your social media accounts and make sure all your reviews are taken into consideration whether they are good or bad. That is the power of ecommerce and the internet. Your business creates one-on-one relationships with your customer through commitment to personalization beyond the purchasing transaction. That’s what it takes to be successful in the digital age and EKG can help you surpass all of your goals.
